Sr. Marketing Manager
verified
5 - 20 Years of Experience
28K - 60K Per Month
Full Time
5 - 20 Years of Experience28K - 60K Per MonthFull TimeNew Town Nursing Home & Diagnostics Company Pvt Ltd
Kolkata, West Bengal, India
Posted on 11-12-2025
2 Vacancies
Description
- The Senior Marketing Manager will lead and manage the hospital’s marketing strategy with the objective of increasing patient footfall, revenue, and overall brand visibility.
- This role is responsible for developing effective marketing campaigns, strengthening doctor referral networks, optimizing service-line performance, and ensuring a strong digital presence.
- The ideal candidate must possess in-depth knowledge of healthcare marketing, competitive market analysis, and patient engagement strategies.
- Develop and implement strategic marketing plans to increase patient inflow and hospital brand visibility.
- Lead and supervise the marketing team in executing campaigns, events, and outreach programs.
- Build and manage corporate tie-ups, doctor referral networks, and community engagement initiatives.
- Monitor hospital branding across digital platforms, social media, and offline marketing channels.
Category
Marketing / Business Development
Preferred Education
MBABBA Hospital ManagementAny GraduateBachelor of Science (BSc) in Hospital Administration
Key Skills
Problem SolvingCustomer FocusHospital MarketingReferral MarketingCommunication
Contact Info
Address:
Rajarhat Main Rd, Taltala, Jyangra, Baguiati, Kolkata, West Bengal 700059