Sr. Executive/ Executive-Referral Marketing
0 - 5 Years of ExperienceNot disclosed Full Time
Nirmal Hospital, Surat
Surat, Gujarat, India
Posted on 10-10-2024
34 Views
1 Vacancy
Description
- Program Development: Design and implement effective referral marketing programs that incentivize existing customers to refer new clients, enhancing customer acquisition strategies.
- Collaboration with Teams: Work closely with sales, marketing, and customer service teams to align referral strategies with overall business objectives and ensure a cohesive approach.
- Customer Engagement: Develop strategies to engage existing customers and encourage them to participate in referral programs through email campaigns, social media, and other communication channels.
- Tracking and Analysis: Monitor and analyze referral program performance metrics, such as conversion rates and customer acquisition costs, to assess effectiveness and identify areas for improvement.
- Incentive Management: Manage the creation and distribution of referral incentives, ensuring that rewards are appealing and effectively motivate customers to participate in the program.
- Feedback Collection: Gather feedback from participants and new customers regarding the referral process and incentives, using insights to enhance program effectiveness and customer satisfaction.
- Market Research: Conduct market research to identify trends and best practices in referral marketing, ensuring that the company remains competitive and innovative in its approach.
- Reporting and Recommendations: Prepare regular reports on referral marketing activities and outcomes, providing recommendations to management for program enhancements and strategic decisions.
Category
Marketing / Business Development
Key Skills
Ability to work in a teamCommunicationPositivityCreative Thinking
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