<ul><li>Establishing and maintaining relationships with consumer, community, employee, and public interest groups.</li><li>Writing press releases and other media communications to promote clients.</li><li>Planning or directing the development of programs to maintain favorable public and stockholder views of the organization's agenda and accomplishments.</li><li>Coaching client representatives in effective communication with the public and employees.</li><li>Studying the organization's objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services.</li><li>Preparing and editing organizational publications, including employee newsletters or stockholders' reports, for internal and external audiences.</li><li>Updating and maintaining Web content.</li></ul>

Public Relation Officer