Executive-Conversion & Lead Generation

2 - 5 Years of Experience rupess outline icon

Not disclosed time outline icon

Full Time

CARE CHL Hospitals, Indore

time outline icon Indore, Madhya Pradesh, India

Posted on 15-04-2024

240 Views

2 Vacancies

Description

Develop and execute lead generation strategies to attract potential customers through various channels, including digital marketing, email marketing, social media, events, and partnerships.
Identify target audience segments, buyer personas, and key market segments to tailor lead generation initiatives and messaging accordingly.
Collaborate with marketing, sales, and product teams to align lead generation efforts with business goals and product offerings.
Analyze conversion funnels, landing pages, and user journeys to identify bottlenecks and areas for improvement.
Implement A/B testing, multivariate testing, and other optimization techniques to improve conversion rates and maximize lead-to-customer conversions.
Optimize website design, content, and calls-to-action (CTAs) to enhance user experience and drive conversions.
Develop lead nurturing programs, email drip campaigns, and automated workflows to engage leads and move them through the sales funnel.
Monitor lead engagement metrics, such as open rates, click-through rates, and conversion rates, to assess campaign effectiveness.
Coordinate with sales teams to ensure timely follow-up on leads, track lead status, and facilitate lead handoffs between marketing and sales.