Corporate Marketing

4 - 8 Years of Experience rupess outline icon

Not disclosed time outline icon

Full Time

Ahmedabad Institute of Medical Services (AIMS) Hospital, Ahmedabad

time outline icon Ahmedabad, Gujarat, India

Posted on 14-10-2024

1 Vacancy

Description

Brand Strategy Development: Develop and implement comprehensive brand strategies that align with the company’s vision and goals, enhancing brand visibility and recognition in the market.
Market Research and Analysis: Conduct market research to understand industry trends, customer preferences, and competitive landscape, using insights to inform marketing strategies and campaigns.
Integrated Marketing Campaigns: Plan and execute integrated marketing campaigns across multiple channels (digital, social media, events, print) to drive brand awareness, lead generation, and customer engagement.
Collaboration with Sales Teams: Work closely with sales teams to create effective marketing collateral and support materials that enhance sales efforts and align marketing initiatives with sales objectives.
Content Development: Oversee the creation of high-quality content for various marketing channels, including websites, blogs, social media, and email marketing, ensuring consistency in messaging and branding.
Performance Measurement: Analyze the performance of marketing campaigns and initiatives using key performance indicators (KPIs) and metrics, providing insights for continuous improvement and optimization.
Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources to maximize return on investment (ROI) for marketing activities.
Stakeholder Communication: Liaise with internal and external stakeholders to ensure alignment of marketing strategies, presenting updates on marketing performance and strategic initiatives to senior management.