<ul><li>Researching and analyzing consumer behavior, market trends and competitor activity.</li><li>Establishing budgets, performance specifications and sales estimates.</li><li>Developing and implementing strategies that resonate with the target market.</li><li>Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.</li><li>Building brand awareness and increasing brand value and profitability.</li><li>Increasing product sales and market share.</li><li>Measuring and reporting on campaign performance and assessing KPIs and ROI.</li></ul>

Brand Manager